Roberto Cavalli ♥️ Cracking Art
Fashion, art and sustainability
The collaboration led to the “Roberto Cavalli ♥ Cracking Art” collection, presented at Pitti Immagine Bimbo 88.
This creative partnership that has inspired the Spring/Summer 2019 publicity campaign by Roberto Cavalli Junior and a co-branding line of limited edition T-shirts and clothing inspired by CrackingArt’s own works, and they, in turn, have personalized their artwork with the Roberto Cavalli Tiger Twiga print.
A portion of the profit from this special capsule collection will be donated to the foundation “Together To Go ONLUS”, supporting children with a free of charge rehabilitation program in Milan to recover from effects of central nervous system lesions.
Cracking Art
It is a collective of creatives who use recyclable plastic materials to create special urban installations in the form of giant brightly coloured animals. With the aim of raising awareness of pollution caused by plastics and of the consequent need to recycle the raw material.